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Mr. Idi Masoud

Director – Enablers and Macro Directorate of the Kenya Vision 2030 Delivery Secretariat, Mr. Masoud is a long-standing strategic management professional with a progressive management career in the banking industry that spanned 12 years before joining the the Kenya Vision 2030 Delivery Secretariat.

Mr. Masoud is a student member of the Association of Chartered Certified Accountants (ACCA) and also an Associate of the Kenya Institute of Bankers (AKIB), currently pursuing a PhD (Business Innovation and Technology Management) at Jomo Kenyatta University of Agriculture and Technology. He holds a Masters degree in Strategic Management and a Bachelor of Arts degree (Economics and Sociology). He has extensive experience in credit scoring, portfolio forecasting, statistical analysis, risk and response analytics, risk management and control and new product development and forecasting. His key areas of expertise include Strategy Origination and Execution, Risk Management & Control, Policy Implementation, Product Development and Market Segmentation, Financial Planning, Business Development and Budgeting. Mr. Masoud’s previous professional engagements include working as a Senior Credit Risk Analyst at Gulf African Bank (GAB) Limited (2012 – 2015), Relationship Manager, Credit at First Community Bank Limited (2009 – 2012), Credit Administrator- Equity Bank Limited (2008 – 2009), Credit Officer – Equity Bank Limited (2007 – 2008) and as an Accountant at GAP Electric Company Limited (2003 – 2007).

His key achievements within the banking sector have included playing a proactive role in developing credit risk policy at GAB Limited that ensured that credit risks were mitigated in line with business growth; coordination of proper risk analysis that led to the reduction of portfolio at risk from 6% to 3% at GAB; actively participated in strategy development and implementation for GAB Ltd that saw growth of the bank, risk mitigation and increased profitability; development of Annisaa Biashara Financing Product for ladies clientele and GAB Daktari Product to finance various needs of Doctors relating to their personal and professional work at GAB; team leader of team that developed the Vijana Tustawi Product between the Bank and CIPK to finance tuk tuks to the youth at First Community Bank and; development of Kilimo Biashara product at Bura Irrigation Scheme while working at Equity Bank.

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